Revolutionary retailer Sofa.com was one of the first furniture e-commerce business to become successful in the UK. PR First worked with founders Rohan Blacker and Pat Reeves from inception to help the business establish a compelling presence in the homes and interiors market, using both traditional and digital channels. Along the way we have created and launched exciting projects such as Design Lab, won awards for designer collaborations and created market leading imagery for the brand.
“PR First have done a fabulous job of enabling the sofa.com ‘voice’ to be heard in a very competitive and crowded market. The friendly team are extremely well connected, proactive and supportive and are a huge asset to our business. They are constantly on the look-out for new opportunities and have developed unique story ideas, and media angles that have helped build our profile with the right audiences.”
Paul Strudwick | Head of Brand Communications